Jodie Kidd attends the Magnum Pink and Black party at the ICA, the new ice creams to suit the different sides of your personality |
Stars including Donna Air, Jodie Kidd, Matt Johnson and Laura Whitmore came together for a night of decadence to celebrate the launch of Magnum Pink & Black; the two new ice creams to suit the different sides of your personality.
Mollie King hosts the launch of sophisticated Magnum Black
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Mollie King hosts the launch of playful Magnum Pink and sophisticated Magnum Black |
Hosted by singer and fashion favourite Mollie King, who lent her flair for style to design a uniquely stylish event to bring the worlds of playful Magnum Pink and sophisticated Magnum Black to life, the event provided a glimpse into Mollie’s creative vision; realised by My Beautiful City.
Donna Air attends the Magnum Pink and Black party at the ICA, the new ice creams to suit the different sides of your personality |
With the bash split into two luxurious experiences, guests in the playful Magnum Pink room experienced Mollie’s dreamlike floral garden scene while sipping on rose & lychee martinis while the Magnum pink-inspired canapĂ© menu featured smoked salmon tartare and cep-infused beetroot cubes.
Over in the sophisticated Magnum Black room, guests were met with a dark and brooding art deco bar scene as they tasted squid ink arancini and savoured timeless espresso martinis.
Laura Whitmore steps behind the decks to play a guest set at the launch of playful Magnum Pink and sophisticated Magnum Black |
Guests at the pleasure-packed party danced the night away to a set by DJ Laura Whitmore, while enjoying freshly dipped, personalised Magnums from a customised pink & black dipping bar.
I had to taste both: one with pink toppings and one with black.
The highlight of the evening was a surprise announcement that Mollie’s Magnum Pink & Black experience, as previewed at the party, would be open to visitors on London’s Regent Street on 31st May, as part of Magnum shutting down the road for a unique street party
For more details about Magnum Pink & Black and the Magnum Regent Street takeover, go to