G-STAR RAW RELEASES AW2013 CAMPAIGN

Keenan Kampa, Vaganova Academy ballerina features in the AW13 campaign ‘The Unlimited Possibilities of Denim’

Photographed by Rankin

Arizona Muse the new face of G-Star RAW Womenswear

The American fashion model, Arizona Muse has been announced as the new face for G Star RAW womenswear  AW12 campaign. 

The campaign is again shot by photographer Anton Corbijn.

www.g-star.com

G-Star Raw's Baseball Jacket - Summer's Hottest Style

Women's Pink Baseball Jacket - available soon.
Women's Dark Grape East Rovic jacket available now. Price £139. In their Laundry Army range inspired by parachute jumping. In new naruto sateen
Paired with Spin Lace trainer pumps in sueded. Price £60. Colour shown light blue but also available in red or navy (great if you want to be patriotic for the Jubilee and Olympics).
And for the guys:
Mens Raw Correct Line Baseball King Bomber jacket available now. Price £169.
Teamed with Campus Courier Prowl Drill Mid cut vintage style trainerwith fabric upper. Price £65. shown here in white, but also available in dark grey and black (price goes up to £70 for black & grey)

G-Star Raw's new Clemence boot for AW12

With the weather as cold and rainy as it is, we need to be wearing this new AW12 boot NOW!!!

 Modelled by actress Clemence Poesy.
 

www.g-star.com

The Global Travellers Capsule Wardrobe

The Global traveller’s capsule wardrobe should include the basics: jeans, bikini, t-shirt and vest top. Here’s a few more to add to the list:

For those days trekking or just when the weather is a little chilly. The Pallabrouse Baggy boots by www.palladiumboots.de  Washed Canvas creating a vintage worn in look and softer feel. One piece molded rubber outsoles are burnished for worn effect.Wear up or fold down.Price 84.95 Euros

No global traveller should be without her sunnies. www.marchon.com has a wide range of designer sunglasses to choose from.

A light cotton jacket is so versatile, casual enough for jeans and shorts, smart enough for a dress.  This Toast jackets is just the thing.  www.toast.co.uk

Wear yours with a G-Star Raw safari dress www.g-star.com

Even the Global traveller has to indulge now and then. But this Bally bowling bag is an investment and roomy enough for all your essentials and more.  Which colour will you go for? www.bally.com

Look cool and keep in the shade with a trilby hat, www.g-star.com

Add a pop of colour with Annie Haak silver and cord flower tassel bracelets.  There is a choice of 7 colours, and loving the blue. Wear just one for the delicate look or layer them up! Price £34 www.anniehaakdesigns.co.uk   

For when the sun is shining, get out those gladiators with G-Star Raw Leda Cygnus ankle Price£70 – flat leather sandal with ankle support piece and crossing leather straps and buckle. Tan also available in black and dark brown. www.g-star.com

A slouchy man shirt can be worn so many ways – as a great cover up for the beach, tied in a knot at the front over vest tops/bikinis with shorts, worn open as a jacket, belted or just buttoned up. Here’s Pyrus denim shirt www.pyrus-london.com

Obviously underwear needs to be added to any capsule wardrobe.  Check out Calvin Klein Underwear  www.cku.com  

Another way to add a pop of colour is with a scarf.  Plus it’ll help keep you warm when chilly and act as a shawl for those cooler nights.  Love this linen dip dye scarf in turquoise and white. From www.kew159.com  Was £29 now £21.75.

Last but not least is a pair of shorts. Go semi smart with a pair of Uniqlo chino shorts so you can wear day and night. Was £19.90 now £14.90 www.uniqlo.com

G-Star Raw- The Gladiator sandal

Summer is just around the corner, get ready with:

Top left: Eton Beauvoir Mandarin sandal £75 Leather and textile with side buckle heel approx 8cm. In black and dark brown

Top right: Eton Beauvoir Mandarin Hi sandal £85 Ankle cuff sandals in leather and textile. In dark brown and black

Bottom left: Leda Cygnus £60 – flat leather sandal with cross foot leather panel and straps with buckle which tie around the back of the heel. In black or tan

Bottom right: Leda Cygnus ankle £70 – flat leather sandal with ankle support piece and crossing leather straps and buckle. In tan, black and dark brown

All available online on www.g-star.com

G-STAR RAW OPENS LARGEST FLAGSHIP STORE WORLDWIDE

G-Star RAW has officially opened its largest global flagship store in Hong Kong in the iconic Times Square area in Causeway Bay on Hong Kong Island. 

The Hong Kong store is G-Star’s largest store in the world, accounting for 680 square meters / 7,319 square feet of denim innovation.

The official opening ceremony commenced with stunt men and women running down the façade of the building also featured a traditional Chinese lion dance......,

......a champagne crusher handled by American Grammy nominee Skylar Grey and Chinese singer and actor Aaron Kwok, and a denim curtain revealing a tableaux vivant.

 In store the guests experienced an acoustic performance of the American singer, songwriter, and record producer, Skylar Grey and G-Star’s Pop-up show, transforming a collection presentation into real live interaction.

Other celebrities attending the official opening ceremony were:

Australian Actress - Gracie Otto

Australian model Alexandra Agoston

Hong Kong model Angel Baby

 

Hong Kong actress & style icon Hilary Tsui

At the Hong Kong store opening G-Star also presented the travelling gallery Raw Art Series. Being a super specialist denim brand, G-Star is always looking to push the boundaries of denim.

Raw Art- Burlesque Girls

 For Raw Art Series denim is taken to another level in terms of craftsmanship by re-contextualizing denim as collectable art objects. 

So if you’re ever in Hong Kong don’t forget to visit the store:

G-Star Store Hong Kong Leighton Road

Leighton Centre
Shop G14, UG/F and Shop L03, LG/F
77 Leighton Road, Causeway Bay
Hong Kong

G-Star RAW. Just the Product. 

Images provided by G-Star Raw

G Star Raw sees red... and blue and yellow for their summer denims

It's going to be a colourful summer and  G-Star is seeing red in their jeans this season....

But also a whole range of other colours in their palette of  paper-brown, light blue skies,  caramel and strong yellow saffron. 

The Trooper slim tapered ankle in yellow saffron

Lynn skinny jeans in paper brown

Midge skinny in caramel

LA Sateen fabric, with its super soft and silky feel, adds an extra feminine touch that accentuates and flatters the female body.

All worn with the Nikki sleeveless denim shirt.

Available soon at G-Star stores and www.g-star.com