Wednesday, 15 September 2010

New Designer Hardcastle SS11 Collection on the Profile Fashion Event Catwalk 2010


Last but not least on the Profile Fashion Event catwalk was Hardcastle, a mid to high end ready to wear label which combines...........
..........the relaxed Australian easy to wear attitude with the quality of European tailoring.
The SS11 collection is called ‘As the Llamera Girl dances...’ and Louise Hardcastle took her inspiration from the colourful Quechuan women of Peru.
She combines femininity with a touch of masculinity by mixing fabrics of suede, silk, chiffon, wool crepe and leather together.
Colours are bright acid oranges, blues, pinks and reds.
The neon pink dress combines an empire line band of suede on a wool crepe shirt covered with a layer of silk chiffon. A tan leather mini skirt is layered with wide suede looped bands.
The digital print used is an aerial shot of Peru. 

This was Profile’s 9th year and 20 new designers were able to showcase their collection.
But no resting on their laurels as Profile now looks at organising next year’s event.

Tuesday, 14 September 2010

New Designer Label 'Isy & Peeps' give us Country Chic with their SS11 Collection


New designer couple Israel and Pierre Imarni showed their fashion label Isy & Peeps – so called after their nicknames- at the Profile Fashion Event on 6 Sep.
The age market is 18-25 year old so the pieces are fun and flirty. The collection is a series of capsule items each based around a key trend for the season, but designed in colour and style so that they can be mixed together.
The first theme is ‘Tomorrow’s World’. Digital prints of birds in flight grace chiffon dresses and tunics.
 The second is ‘Postcards from the Country’ where a city girl is on a walk through rural America on a hot summer’s afternoon. 
Here are prints of free running horses on sandy coloured chiffon mini dresses and blouses, juxtaposing femininity with the rugged prairie.
The third is ‘Script’ where everything is black and white, especially love.  Here we see ‘Isy & Peeps’ printed in black script all over white chiffon dresses and tunics. 
Knitted maxis, tunics and capes are adorned with love hearts, love birds, ‘Love till the end’ and Isy & Peeps’ initials. Colours are white on black, black on white and some with a splash of red. 

Monday, 13 September 2010

New Designer Beachwear Label Paolita at the Profile Fashion Event

Third on the catwalk at the Profile Fashion Event, Mayfair hotel on 6 Sep 10 and getting us ready for sunnier times, was beachwear label Paolita
Born in the USA  and raised in Greece, Anna Paola studied fashion design at the Instituto Marangoni in Milan before starting her own label Paolita.
For SS11 Anna has two ranges: Voyage and Floreana.
B Queenie in red
Voyage is inspired by the explorers of the past and shows swimwear in nautical stripes.
Annabel Lee in blue/red
The stripes are of faded red, fern and blue with a few tiny ruffles here and there to give a vintage undertone.
Nauti in fern
This collection is definitely for the woman who is not afraid to show off her body......
Andromeda in blue
.....as even the one piece suits show a lot of middle with their cut away designs.
Cupid's Kiss in fern
Floreana is inspired by the Galapagos Islands combining exotic and colourful ethnic prints in modern bright neon colours of fern, yellow, red and blue. Here we see a patchwork of patterns and colours together giving a carnival feel. 
Odalisque in yellow
This collection has a more varied choice for different body shapes: The Odalisque one piece is of a burlesque style with girlie frills at the top of the legs, the Sonnet one piece is more Hollywood glam with its halter neck cord tie......,
Minikini in fern
........the Minikini is girlie with its little frilled skirt and the Shorti bikini is boyish with its mini short style bottoms.   
Whichever range you choose, you're sure to raise the temperature on the beach. 

Check out her website www.paolita.co.uk  
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Sunday, 12 September 2010

New designer Haizhen Wang shows his SS11 collection at the Profile Fashion Event

Central Saint Martin's graduate Haizhen Wang was one of the up and coming designers  who were lucky enough to be chosen by Profile for their annual fashion event.
The event took place at the Mayfair hotel on 6 Sep 10.

 Wang’s SS11 collection is inspired by his past work at MaxMara, Boudicca and All Saints mixed with his own personal creativity.
Hand printed designs are either a combination of deep muted bronze and gold ( a great colour combination for the warmer complexion) ..........
..........or the lighter mix of pale gold and pearl.( suits the cooler complexion)
His signature fabric of waxed cotton is used for the outerwear.(see mac in the first photo)
The overall look is soft structured tailoring.  

Profile was developed by FashionCapital.co.uk so new talented ladieswear and accessory designers are able to display their collection to retail buyers, press, overseas and international department stores and independent retailers.

Friday, 10 September 2010

New designer Vjera Vilicnik at the Profile Fashion Event

Where do up and coming designers go to showcase their collections after Graduate Fashion Week? A few may have a lucky break at GFW itself but the majority are on their own and without the necessary funds.
This is where FashionCapital.co.uk comes to the rescue. They have developed a fashion event called Profile where new talented ladieswear and accessory designers are able to display their collection to retail buyers, press, overseas and international department stores and independent retailers.
By carefully selecting some of the best and emerging designers, Profile bridges the gap between the new faces of Graduate Fashion Week and the names of London Fashion Week.
Now in its 9th year, Profile took place on 6th Sept in the Crystal room (with its amazing chandelier) at the Mayfair hotel.

First on the catwalk was Croatian born designer Vjera Vilicnik.
Vjera believes in quality over quantity which is displayed through the hand crafted embroidery of her collection. She perfected her skills of hand crafting at Ecole Lesage, the French school of haute couture embroidery.
The inspiration behind the collection is a girl becoming a woman.
Dusty pinks are teamed with sophisticated black. Lines are simple allowing the hand stitched embellishments of feathers, beads and Swarovski crystals to transform the garments from ordinary to unique.
A plain white silk t-shirt reveals a cross over pattern of Swarovski crystal beads on organza at the back, whilst a conservative pink and black mini shirt dress shows......
....a more adventurous side of feathers, ribbons and beads across the shoulder blades.
Her aim is to show that embroidery does not mean old fashioned and does not have to be heavy.

Wednesday, 8 September 2010

Decleor’s new Hydra-Radiance Smoothing Cleansing Mousse

You probably have your beauty routine down to a fine art: cleanse, tone and moisturise.
All good steps to follow but are you like me and put more emphasis on choosing the right moisturiser rather than the cleanser?
To me a cleanser is a cleanser and this is where I save my pennies which I then splash out on a good moisturiser. And toner, well I don’t see the point so I skip that part.

According to Fiona Brackenbury, Decleor’s UK head of Training, using the right cleansing product will bring better results from your moisturiser and so improve your complexion.
She explains: “Typically it’s the simplest things that get overlooked. More and more of us are complaining about suffering from ‘problem’ skin, yet we tend not to see the obvious reasons behind why it’s behaving erratically. You need to go back to basics.”
And by basics she means we need to cleanse properly and with the right cleanser.
She continues by saying “The most important thing you can do for your skin is to cleanse day and night – cut corners here and you can easily leave skin prone to spots, congestion and sensitivity. For example, using facial wipes or going to bed with your make-up on will leave residue behind. Using a product that’s too harsh for your complexion, such as one containing too much alcohol, means the hydrolipidic film can be damaged causing redness and discomfort”.

Realising the error of my haphazard cleansing ways, I was all ears to hear about Decleor’s new cleanser, and if you are too then read on:

To help us get back to basics Fiona was given the opportunity to create what she calls the ultimate cleanser: the new 3-in-1 Hydra-Radiance Smoothing Cleansing Mousse.
It is designed for all skin types, all ages, for both men and women, no toner is needed and it is also paraben free. And Fiona assures the cleanser is gentle enough to use for the eyes.
The 3-in-1 action also ensures the cleansing routine is quick and easy without cutting corners.

These 3 actions in the cleanser are:
1 –Deep Cleansing
It deep cleanses and comes with 2 cotton cloths. Mix a small amount with water and wash the face. Then wipe off with one of the damp cotton cloths. This action helps exfoliate and buff the skin and ensures no residue is left.
2- Skin Polishing and Perfecting.
This cleanser has gentle exfoliating ingredients of grapefruit, papaya extract and Japanese mulberry, so great to use in between your weekly exfoliation.
3- Hydrating and Plumping.
The two main ingredients to aid plumping and moisturising are: The nourishing Neroli essential oil which helps calm any redness and Hylauronic acid, a potent protein that occurs naturally in the skin, which can hold up to 1,000 times its own weight in moisture. Hylauronic acid is an expensive ingredient normally just found in eye serums and moisturisers to help reduce the appearance of wrinkles, but Fiona decided it would be a great addition to the cleanser.

Not being a cleanse with water kind of girl due to the tightening and dryness of the skin it usually causes, I was happily surprised to find that I didn’t experience these effects when using this cleanser. It did remove all my make-up and my face felt soft, refreshed and smooth afterwards, so I didn’t have to use as much moisturiser
You only need to use one pump of the cleanser to get nice creamy foam (even in London’s hard water) which is good news as the cost for a 100ml bottle is £27 (introductory offer of £24.55).
So for all you wash with water fans, check it out on www.qvcuk.com .
At the moment this product is only available on QVC UK and it will stay this way until May 2011 when it then has its worldwide launch. 

Other Decleor products found on Amazon are:

Sunday, 5 September 2010

The English Heritage trend at online boutigue Fashion Union

Another AW10 trend www.fashionunion.co.uk are intoducing is English Heritage.

ENGLISH HERITAGE
This is always a good Autumn/Winter trend as it involves lots of warm fabrics such as tweeds, cords and knitwear to keep you cosy during the cold months.
The main colour palette for the English Heritage look are earthy muted tones, so this season you have the added bonus of looking super trendy if you combine this look with the hottest colour of the season : camel.
This look is one of the most comfortable to wear:

They have stretchy cord stirrup treggings in stone.
And stretch skinny fit jodpurs in mocha - not a button or zip in sight. Also loving the elasticated waist cord mini skirt in chocolate- team with their chocolate leggings or glam it up with their purple diamond opaque tights.
Flat or low heels are best. Combine the other top trend of buckles with the brown or taupe Horizon buckle boot.
Or be super patriotic with Union Jack wellies.
Layering is key with button back polo top in chocolate......
.... batwing pocket knits in oatmeal marl.....
......., roller gilet in red, taupe or white.......
......., and the khaki or blue Ava Parka.
Satchels are a big trend for handbags this season. Longer shoulder straps allow you to wear crossed over the body (also safer)

Similar designs on Amazon: 



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