Tuesday, 14 September 2010

New Designer Label 'Isy & Peeps' give us Country Chic with their SS11 Collection

New designer couple Israel and Pierre Imarni showed their fashion label Isy & Peeps – so called after their nicknames- at the Profile Fashion Event on 6 Sep.
The age market is 18-25 year old so the pieces are fun and flirty. The collection is a series of capsule items each based around a key trend for the season, but designed in colour and style so that they can be mixed together.
The first theme is ‘Tomorrow’s World’. Digital prints of birds in flight grace chiffon dresses and tunics.
 The second is ‘Postcards from the Country’ where a city girl is on a walk through rural America on a hot summer’s afternoon. 
Here are prints of free running horses on sandy coloured chiffon mini dresses and blouses, juxtaposing femininity with the rugged prairie.
The third is ‘Script’ where everything is black and white, especially love.  Here we see ‘Isy & Peeps’ printed in black script all over white chiffon dresses and tunics. 
Knitted maxis, tunics and capes are adorned with love hearts, love birds, ‘Love till the end’ and Isy & Peeps’ initials. Colours are white on black, black on white and some with a splash of red. 

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