British Master Perfumer Roja Dove is the International Ambassador for Britain’s GREAT Campaign

British master perfumer, Roja Dove is to act as an international ambassador for the GREAT Britain Campaign.  Roja Dove will play a leading role in the Creativity is GREAT element of the campaign which is part of the wider GREAT campaign.

The GREAT Britain Campaign has 10 distinct pillars covering: Creativity, Countryside, Entrepreneurs, Green Innovation, Knowledge, Music and Sport, and is designed to enable Britain to speak with one voice about the opportunities to invest in the UK and help attract millions of extra visitors.

As a GREAT Ambassador , Roja Dove will help highlight Britain as a creative nation.