Thursday, 25 April 2013

New Le Volume de Chanel Mascara

Be the first to discover the new Le Volume de CHANEL Mascara, the “Jeux de Regards” collection.
 If you visit Selfridges London from now until 8 May you could receive a complimentary eye makeover with CHANEL’s make-up experts. 

Choose a look, from natural to sophisticated to seductive, and learn how to enhance and define your eyes and exaggerate your lashes. 
For the first time the exclusive CHANEL Vending Machine arrives in the Selfridges Beauty Hall.

 Le Volume de Chanel mascara is Chanel’s first volumising mascara. 
The unique brush coats lashes from root to tip, instantly lashes are longer, plumper, thicker and more intense.  Eyes are defined and look bigger with a wide-open effect.

There is a new patented “Snowflakes” brush - stacks of perfectly oriented disks, with a dual- injection process: Long stiff bristles plumps and coats the lashes evenly  by distributing the formula by means of a “reservoir” effect.  The short, soft bristles then lengthen and separate the lashes.
The formula is enriched with a combination of natural waxes that boost volume, intensify colour and guarantee a fluid texture. Quick-drying Acacia gum adheres perfectly to lashes for immediate volume. 

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