Sunday, 14 February 2016


Liv Tyler hosted a cocktail party to celebrate the launch of Belstaff’stemporary pop-up store in New York’s Soho with an exclusive preview of her new campaign film for the brand to attending guests.

'Falling Up’, a short campaign film, executively produced by and starring herself, and directed by Niall O’Brien. In the film, Tyler retraces the footsteps of pioneering 1920’s aviatrix Amelia Earhart. Earhart, one of the first women Belstaff dressed, broke free from the expectations of her time by trusting her instinct and following her heart. Tyler is the perfect fit for a character that cuts her own path, on her own terms. Liv Tyler said: “We’d been thinking of ways to tell the story of who the Belstaff woman really is - free-spirited, independent, brave. Amelia was the perfect inspiration: besides wearing Belstaff back then, she was the first woman to fly across the Atlantic by herself and attempted to fly around the world. She was such a strong, powerful, intelligent, yet feminine, woman. It was an honour to play a woman based on such an incredible inspiring icon.

Throughout the evening guests enjoyed music by Fabrizio Moretti (wearing Belstaff) whilst sipping champagne and watching the film, which was projected within the space.

Guests including Amirah Kassem, Becka Diamond, Charlotte Groeneveld, Cleo Wade, Jamie Burke, Johannes Huebl, Matthew Hitt, Margot, Michele Hicks (all wearing Belstaff) as well as Jefferson Hack. Julia Restoin-Roitfeld and Nell Diamond who stopped by to celebrate with Liv.

Charlotte Groeneveld
Johannes Huebl

Michele Hicks, Liv Tyler & Jefferson Hack
 Following the cocktail and film premiere, Liv Tyler and Jefferson Hack hosted an intimate dinner at Fat Radish to celebrate the occasion. Guests include Annabelle Dexter Jones, Anja Rubik, Craig McDean, Dustin Yellin, Frankie Rayder, Helena Christensen, Jennifer Aniston, Johan Lindeberg, Justin Theroux, Kate Young, Mario Sorrenti, Nur Khan, Sandra Brant, Steven Tyler and Waris Ahluwalia.
Helena Christensen, Dustin Yellin & Frankie Rayder

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