Saturday, 4 February 2012

And the Winner of H&M's new Design Award for 2012 is....

H&M have created a brand new internationl design award to support talented designers after their graduation.
And the winner of the first ever H&M Design Award is Stine Riis, a 28 year old graduate from the London College of Fashion.
She was announced the winner at Stockholm's Mercedes-Benz Fashion Week where she presented her  collection.
Titled 'Decadence & Decay' she describes her collection as 'tailored future elegance'
Colour palette: orange, tan, shades of  blue and white.

Stine wins 50.000 Euros and from September around fifteen pieces from her collection will be sold in selected H&M stores in the UK , Belgium, Denmark, Germany, Sweden and the Netherlands .
With so many great pieces, it will be hard to choose which ones.

The judges for this award were: fashion designer Christopher Kane; fashion journalists Hilary Alexander and Kristopher Arden Houser; fashion blogger Susie Lau; H&M's creative advisor Margareta van den Bosch and H&M's head of design Ann-Sofie Johansson.

Images provided by H&M


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