Saturday 3 March 2018

DDFC x FAD Dubai showcase Dee by Dalia at London Fashion Week

Dubai Design Fashion Council (DDFC) in partnership with FAD Institute of Luxury, Fashion & Style Dubai (FAD Dubai) unveils Dee by Dalia's latest collection at Fashion Scout during London Fashion Week.

Drawing inspiration from the enchanting symbolism of the universe, designer Dalia El Ali breathed new life into her eponymous label, Dee By Dalia, through her transcendent collection Sirius named after the brightest star in the Earth's night sky.


Illustrating the hidden secrets of the stars amongst incendiary messages of female empowerment where interstellar digital graphics become entangled with bold embroidery.


Colour palette is rich hues of purple, pink and blue interwoven with metallics.

The Prince of Wales check brought a sartorial to more feminine frills


80's style can be seen through the bold shoulder detailing.

But the variation of the silhouettes celebrates the uniqueness of the female physique


Video finale:


Dalia states of her Sirius collection : 'May we all shine and rise together'

Photography credit: Simon Armstrong

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